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烽火四起!两大名校聚焦移动旅游领域

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发表于 2015-3-11 11:56:03 | 显示全部楼层 |阅读模式

       “微信全球MBA创新大赛——创意中国2015”(We Win with wechat——INNOVATEChina 2015)六支决赛团队中,两支团队不约而同的聚焦在旅游行业。如今,移动互联网对各传统行业都产生着深刻的影响,传统旅游业与移动互联网产业的融合,也必然存在巨大的发展空间。

斯坦福大学VS 欧洲工商管理学院
       JusˊGo团队和51QU团队分别来自斯坦福商学院(Stanford)和欧洲工商管理学院(INSEAD)。Stanford被誉为“硅谷的心脏”,多次在美国权威杂志的商学院排名中与哈佛大学并列第一。INSEAD则是世界最大和最有影响力的独立商学院之一,也是欧洲历年排名首位的商学院。

智能出行管家VS便捷旅行平台
       基于微信数据和记录的分析,JusˊGo团队希望利用第三方旅行网站向用户推荐专门的旅游线路,提供更加科学和个性化的服务。

       他们设想整合大数据,打破传统数据源的信息结构,让数据源更加丰富,更加真实。游客可以利用“智能出行管家”,了解真实可靠的旅游信息,掌握备受好评的旅行线路,规避旅游可能出现的风险。在线旅游的优势之一在于信息资源的高度整合。利用微信平台庞大的数据,JusˊGo团队的方案拥有着巨大的发展空间。


       如果说JusˊGo团队让旅行规划更加科学合理,那么51QU团队则让旅行过程更便捷快乐。51QU团队设想建立一个微信旅行者平台。在这个平台上,游客可以寻找去往同一目的地的其他旅行者,邀约结伴而行,增添游玩的乐趣。同时,游客还能通过平台实现当地的货币兑换,免去外币不足带来的烦恼。

       移动互联网的便捷性和可定位性为旅游带来了特色的附加价值。51QU团队整合旅游过程中可能被忽略的资源,让移动和旅游无缝连接,使旅途变得更加简单有趣。



明星导师助阵,对决一触即发

       两支团队的导师分别是途牛网CEO于敦德和IDG资本投资合伙人朱建寰。JusˊGo团队的导师,是途牛网的创始人及CEO于敦德,他成功带领途牛网从初创到登陆纳斯达克。凭借多年的成功创业经验,于敦德成为了中国在线旅游的领军人物。有了他的指导和支持,相信JusˊGo团队的方案将更加专业细致,向旅游商业的专业领域更迈进一步。

       朱建寰曾参与多个初创企业的投资,拥有丰富的技术背景和管理、风险投资运作经验。他的加盟,将为团队成员提供专业的投资指导,让方案更具有市场价值和投资潜力。值得一提的是,51QU团队参赛者之一曾是创业公司街旁网的早期团队成员,拥有丰富的创新和风险管控经验。相似的创业经历,使得学员和导师,将碰撞出更猛烈的创意火花。

       3月22日,在微信全球MBA创新大赛决赛上,我们共同期待他们精彩的表现。


Two of the six teams which advanced to the final of "We Win with WeChat--INNOVATEChina 2015" have focused on tourism industry coincidentally. Mobile Internet has had a profound impact on traditional industries, and there is huge potential for integration of traditional tourism with mobile Internet industry.

Stanford GSB VS INSEAD

JusˊGo team and 51QU team are from Stanford Graduate School of Business (Stanford) and European Institute of Business Administration (INSEAD) respectively. Reputed as the "heart of Silicon Valley", Stanford has frequently tied for the first place with Harvard University on the business school rankings released by US authoritative magazines. INSEAD is one of the largest and most influential independent business schools in the world as well as Europe's first-ranking business school.

Intelligent travel manager VS convenient travel platform

Based on an analysis of WeChat data and records, JusˊGo team expected to recommend special travel routes to users and provide more scientific and personalized services via third-party travel sites.

They planned to integrate big data and break the information structure of traditional data sources to make data sources richer and more authentic. Via the "intelligent travel manager", passengers can get authentic and reliable travel information, grasp acclaimed travel routes, and avoid possible travel risks. An advantage of online travel is high integration of information resources. Based on WeChat's mass data, the scheme provided by JusˊGo team has huge potential.

If JusˊGo team makes travel planning more scientific and rational, 51QU team makes the travel more convenient and joyful. 51QU team planned to establish a WeChat traveler platform. Via this platform, passengers can seek and go with other travelers bound for the same destination to make travel funnier. Also, passengers can exchange money via the platform to dispel their worry about foreign currency insufficiency.

The convenience and localizability of mobile Internet can create characteristic additional value for travel. 51QU team will integrate resources likely to be neglected in travel to accomplish the seamless connection of mobile Internet and travel and make travel simpler and funnier.

Star instructors support upcoming duel

The two teams will be instructed by IDG Capital Partners' investment partner Zhu Jianhuan and Tuniu.com CEO Yu Dunde respectively. The instructor of JusˊGo team is the founder and CEO of Tuniu.com Yu Dunde who led Tuniu.com in going public on the NASDAQ. With years of successful experience in entrepreneurship, he has become a leader in China's online travel industry. With his instruction and support, the scheme of JusˊGo team is believed to be more professional and elaborate.

With strong technical background and rich experience in management and venture capital operation, Zhu Jianhuan has invested in a host of startups. He will give professional investment instruction to the team members to enhance the market value and investment potential of the team's scheme. It is worth mentionining that one member of the 51QU team, was actually one of the original founders of famous starup ---- jiepang.com and with both high potential of creavtivity and great experience of risk control. Such similarity of entrepreneurial experience shared by both the mentors and the team will definitely bring more spark and heat during the upcoming storm of this creative event.

Let's look forward to their great performance during the final of "We Win with WeChat--INNOVATEChina 2015" on March 22.


更多赛事详情,请持续关注官方微信公众号:WeWinwithWeChat
For more information, please follow the WeChat official account: WeWinwithWeChat



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